After several days working for this initiative, the only word to describe it is “AMAZING”. 2 weeks since Putin has decided to invade Ukraine, people had no choice but to leave their house and all their belonging. My heart goes not only to the people but also to the pets that are left behind. I was google-ing to find an organization where I can offer my contribution to safe the pets. In week 10, I… Read more >
My share to save the Ocean
Since the end of last year I have the honour to be part of the expert review panel of Plastic Smart Cities – the knowledge sharing platform on plastics, where all stakeholders join together for a Plastic Free Ocean. An initiative of WWF (World Wide Fund for Nature) . This initiative was launched in February 2020. Since then a lot of best practices have been reviewed and submitted. The second collection of best practices will soon be published. I am glad to be able… Read more >
A reward for a job well done
YES …. We are the champions, the winning team Last Thursday, February 28th we won the 1st price of Philips Excellent Competition award. So I am proud to present our trophy: This is proof of our operational excellence. Due to the introduction of our lean & agile way of working. We have applied daily (project-)management based on the SCRUM principle. We use Trello and Microsoft Project as tools to execute the activities. The process is reflected in our poster below. Education is the most powerful weapon which you can use to change the world AND also generate the required business. For complex… Read more >
ContactSHAPES Packaging @ Verpakkingsmanagement
In December 2017, Esther Verhaegh-Harsono suddenly received a phone call from an old study friend. We studied Packaging Design & Development together at The Hague University, but since we’ve graduated, we’ve lost contact. He saw my profile on LinkedIn, called me directly and asked me for an interview. He wanted to know why I’ve created SHAPES Packaging and why I want to work independently. It turns that he is working as an editor and publisher of “Verpakkingsmanagement”… Read more >
contact“Zheng Gu Shui” – an ancient Chinese Brand
To celebrate Chinese New Year, I would like to introduce you to an ancient Chinese brand that’s already been on the market for more than 100 years without any significant changes to their brand identity or their packaging. The product is Zheng Gu Shui, and it’s a pharmaceutical product sold as a pain reliever. I was introduced to this product years ago. At that time I was living in Asia. Amazingly, this product has… Read more >
contactThe engine behind e-commerce retail
In the booming e-commerce retail market, packaging is more important than ever. But in reality, few retailers take the role of packaging seriously. Most e-commerce retailers are still investing tonnes of money in advertising, adding staff to solve problems with customers, investing in state-of-the-art IT systems, etc. But when it comes to packaging and packing for their products, they leave it up to the people on the packing line, even though more than 50% of… Read more >
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Esther is the heart of SHAPES packaging & project management. She earned her packaging degree from The Hague University of Applied Sciences and her master in business from Nyenrode Business University. She has devoted more than 25 years of her professional life to packaging design, production and agile project management. A certified Project Management Professional (PMP)® & Disciplined Agile Scrum Master (DASM) from the well known Project Management Institute 
